Massimo DeRocchis, Author at Priority Networks

July 24, 2022

Common SEO Mistakes to Avoid

Search Engine Optimization (SEO) is an impressive online marketing tool that is paramount to the growth of your business. Through the process of SEO optimization, the visibility and accessibility of your brand will increase drastically on search engines like Google.

While you may come across many tips to learn SEO yourself, it is always better to let the experts handle this. Hiring a professional SEO company will ensure your brand reaches out to the right audiences. Effective SEO services require skills and expertise that cannot be picked up on your own unless you devote a significant amount of personal time to learning all that SEO entails. It is in your best interest to hire professionals to get the job done right.

Having said that, you should not completely ignore how SEO works. This article will help you avoid the most common mistakes committed in SEO.

Mistake 1- Inadequate content and not enough content

Content will always be king. If your pages lack sufficient content, the search engine will fail to identify relevant keywords. As a result, your page will not be seen in the top searches.

Mistake 2- Improper use of keywords

While using the right keywords is essential for good SEO, overusing them leads to undesirable results. There is no point in using keywords arbitrarily all over the page (from headings to subheadings). The Google algorithm is designed to trace such attempts as fishing and will not prioritize your page as a result.

Mistake 3- Dismissing EAT principals

EAT stands for Expertise, Authority, and Trustworthiness. Avoid using cheap tricks to get attention and traffic. Your content should be valuable and helpful and not just clickbait. In order to build trust, your H tags and keywords should not be misleading. This also includes the maintenance of responsive information pages.

Mistake 4- Dismissing information pages

The info pages on your website are very important. Visitors can interact with you through the info pages. A strong About Us and FAQ page fosters credibility and trust.

Mistake 5- Site speed and error pages

According to a 2018 survey by Google, slow loading pages reduce SEO rankings. Visitors on your website are likely to be put off if your page takes time to load or crashes often. Therefore, slow site speed will encourage the visitor to search elsewhere.

Mistake 6- Not keeping up with Google’s frequent algorithm changes

Google continuously upgrades its standards for SEO. You need an industry insider who keeps track of these changes and updates your SEO accordingly.

Mistake 7- Buying backlinks instead of building backlinks

This is not very common now, but marketers would buy shady links to increase traffic in the past. The growth achieved through this method is highly inorganic and arouses suspicion. It would help if you built trust organically to achieve a positive relationship with your clients and customers.

Mistake 8- Not considering the five stages of a consumer’s buying cycle

A consumer’s buying cycle includes all the stages a consumer goes through before purchasing a product or service. These stages include –

Awareness
Consideration
Intent
Purchase
Renewal

Without understanding this consumer behavior, you will not be able to pinpoint where exactly your consumer is losing interest.

Mistake 9- No consistency: Making SEO a once-in-a-while practice

As Google keeps updating its search algorithms, your SEO also needs to upgrade. This is an ongoing process, not a one-time investment. SEO is not an overnight solution; the goal is to use SEO to achieve long-term success.

Mistake 10- Ignoring tracking tools such as Google Analytics

Google Analytics is very useful in giving out statistics like popular pages and traffic. It helps you understand which keywords are working and which are not. This knowledge is necessary before you decide to implement any changes or upgrades.

In Conclusion

It is essential to understand how SEO works. To truly get the most out of SEO, it is best to hire skilled SEO professionals and writers who stay up to date with the latest developments in search optimization. Contact Priority Networks Inc today for more information about our SEO service.

Massimo DeRocchis

July 24, 2022

July 22, 2022

Impacted telecommunication trends

Priority Networks Inc weighs in on the 4 top telecommunication trends that were impacted by the pandemic. (Source: Forbes, Four Telecommunication Trends Impacted By The Pandemic, Raj Shanmugaraj, January 26, 2021, https://www.forbes.com/sites/forbestechcouncil/2021/01/26/four-telecommunications-trends-impacted-by-the-pandemic/?sh=6e3b10973d1b).

The Covid-19 outbreak has put more strain on the world’s telecommunications infrastructure than anything else. Remote working, studying, and socializing become the norm overnight for businesses, schools, and households all around the globe. All of this necessitated growing usage of video communications and boosted reality as well as online access.

This article outlines some of the underlying trends and technologies that will be critical in meeting the changing and expanding data traffic needs.

Powerful Cable Access and Edge Computing

“Carriers and service providers are under additional strain to fulfill the rising demands as more traffic is driven to the network’s edge. Long-distance transmission technologies like high-capacity coherent optical are now making their way to the network’s edge, to supply these service providers with much-needed bandwidth at a low cost. Due to their plug-and-play nature, these technologies are simple to deploy. They enable service providers to replace existing 10G networks with new 100G or faster links in the future,” comments Priority Networks Inc.

Cloud Networking

Priority Networks Inc says, “Consumers and companies may now view programs and data from anywhere on the planet, using any gadget with an internet connection, due to cloud networking. Cloud networking allows for “on-demand” access, which boosts workplace efficiency and cooperation. Because teams operating on the same document or project have their files centralized, they may collaborate more effectively.

Cloud computing can also gain from cutting-edge skills like artificial intelligence and machine learning because it provides the processing power required to run these programs anywhere. Uploading content to the cloud saves money and improves security. Maintaining and improving tools is less expensive when services and applications are centrally placed. On the other hand, end-to-end encryption and traceability are more accessible and successful in preventing network threats”.

5G And Wi-Fi

The best 5G networks will be at least ten times quicker than 4G LTE networks. The epidemic could hasten the adoption of 5G technology. China has around 700,000 5G base stations installed, in contrast to barely 50,000 in the United States. “This competition will last for several years until 5G is widely available around the world. Meanwhile, several providers have started installing and even giving Wi-Fi hot spots to help link youngsters while they are learning remotely. Many cloud providers and carriers are likely to deploy hotspots in previously unplanned locations,” says Priority Networks Inc.

Network Security

Companies are under immense pressure to develop new tactics that provide the same security they have at the workplace to their now-remote workforce due to changing data traffic flows. Companies must ensure that hackers cannot obtain access to their networks via an employee’s local network. Carriers must also ensure that their residential data services are safe to ensure the safety of the millions of youngsters who are now using virtual connections to connect with their schools, teachers, and peers.

Conclusion

These improvements should be made while lowering the entire cost of maintaining and expanding high-speed networks. All of this necessitates a robust global telecommunications network continually striving to exceed capacity requirements.

Massimo DeRocchis

July 22, 2022

July 17, 2022

Common Network Security Threats

You often hear stories of phishing and hacking taking place in an IT services platform. This is a fact of life in the current digital age. As technology expands and advances, so does the threat of fraudulent activity. Online security is a major issue these days. This is especially the case with seniors who operate online platforms and often do not realize the importance of cybersecurity. From callers requesting passwords online and bank account numbers hacked into, cybersecurity is a necessity. In fact, police departments all over the world have established separate cells to address and resolve cybersecurity issues. Having good network security is vital if you wish to maintain the safety of your data. It will keep sensitive details safe from prying eyes that want to take advantage of your information.

Adware and Spyware

In the vast gamut of IT solutions, there are ways to prevent your data from tampering. If you know what security threats exist, you can act to prevent adverse cyber issues. Some problems in network security may arise from Adware and Spyware. These are practically similar. Nonetheless, a slight difference is present. Adware involves pop-up ads meant to appear meaningful to the viewer.

On the other hand, spyware involves pop-up ads that seem offensive and have no relationship with your interests. Both these things can interrupt workflow. If you delve into them further, in case an ad has a link to open, you may find that this is a way for a fraudster to infiltrate your device.

Computer Viruses

Any IT company will tell you that the most common cybersecurity concerns stem from computer viruses. Viruses are bits of software designed to spread from one device to another deftly. These are unknowingly downloaded from specific websites. They could even be sent as attachments through emails. Such viruses intend to infect your computer to disable security settings. This is done to get information from any other contacts stored on your device.

Malware and Ransomware

Any malicious software used by cybercriminals to hold on to your system is malware. Malware can do some real damage, such as installing programs that damage your system and steal your confidential information. Without you knowing it, malware has the ability to spread Trojans, worms, and spyware. This can all be done via pop-ups, fake websites, infected files, etc. IT services often look at this issue first while trying to provide the utmost security to users on any platform.

Phishing

Quite plainly, this is online fraud. It can take place in any IT company and your own home. This is designed to steal sensitive information and typically focuses on credit card data such as numbers and passwords. Phishing victims get taken in by impersonators who claim they are from reputable finance companies, banks, or websites. They seem legitimate, but they are not.

The only IT solutions to tackling cybercrime of any sort are to know the kinds of crime that exist. The sources of such crimes are easy to identify once you have a grasp on them. For instance, unknown callers who demand information about your bank data should not be entertained. It is essential to recognize various threats in order to prevent cybercrime at all levels.

Want to know more information on how to protect your data? Contact Priority Networks Inc today.

Massimo DeRocchis

July 17, 2022

July 15, 2022

5 Networking Tech Trends for 2022

Priority Networks Inc weighs in on the top five networking technology trend for 2022. (Source: TechTarget, The top 5 networking technology trends for 2022, John Fruehe, https://www.techtarget.com/searchnetworking/opinion/The-top-5-predictions-for-networking-technology-trends-in-2020 ).

Employees began working from home and creating at-home office setups due to the aftermath of the COVID-19 outbreak last spring. Secure remote accessibility became crucial as businesses swiftly migrated applications to the cloud.

Businesses are exploring new technologies that will merge networking and edge security into a single platform that can be managed.

Let’s look at the article “The top 5 networking technology trends for 2022” written by John Fruehe and what Priority Networks Inc has to say about it.

In the article, John discusses the five most advanced networking technologies and how they are influencing the industry.

John Fruehe lists SD-WAN as the first tech trend for 2022.

Priority Networks Inc comments, “For many businesses, WFH evolved from temporary to permanent, redefining the networking edge. SD-WAN has become increasingly important as companies close offices, enabling a hybrid working culture or an entire work-from-home strategy.

As the network edge moved into employees’ houses, VPNs– which were typically the point-to-point option for remote employees– gave way to always-on SD-WAN gadgets for many jobs. Because of the increased quality and security for their WFH workforce, enterprises have pushed their migration plans to SD-WAN.”

John Fruehe lists 5G cellular as the second tech trend for 2022.

“Not just because some bizarre conspiracy theories claimed 5G sparked the pandemic, but the shift to 5G cellular shifted dramatically because of the outbreak. As operators keep rolling out 5G, many organizations that had intended to switch to 5G have opted to stay on 4G/LTE for the time being. The pandemic’s unanticipated and rising healthcare expenses put government 5G plans, such as smart cities, under strain.

However, fixed 5G to the house has acquired traction and will continue to do so in 2022 and beyond. Several WFH organizations are turning to fixed 5G as a way to separate work and home systems. And provide internet to WFH workers who have never had access to it before,” says Priority Networks Inc.

John Fruehe lists Wi-Fi 6 as the third tech trend for 2022.

Priority Networks Inc agrees with John, “Many firms that had planned to migrate to Wi-Fi 6 in 2020 or 2021 have found the move difficult. Commercial real estate has changed dramatically since the switch to WFH. Some offices have closed their doors, and those remaining have reduced staff densities.

In the current commercial real estate realities, device density, one of Wi-Fi 6’s most significant advantages, is in lower demand. The consumer market, particularly WFH, is where Wi-Fi 6 is expanding and will continue developing. Higher bandwidth needs from remote workers can more easily explain the minor cost of upgrading to new technologies.”

John Fruehe lists AI enablement as the fourth tech trend for 2022.

“The integration of AI into networking solutions has gone as planned. 2020 put a strong emphasis on the use of artificial intelligence to allow applications, particularly in the domains of security and analytics.

The security risk assessment shifted drastically as the workplace was divided into WFH and hybrid settings. Furthermore, controlling remote workers’ productivity is significantly more difficult. Using monitoring and analytics, AI can assist humans in their endeavors.

Although AI will never be able to replace humans entirely, it will be able to scale and adjust to the changing world,” comments Priority Networks Inc.

John Fruehe lists Network automation as the fifth tech trend for 2022.

Priority Networks Inc says, “Lastly, network automation has played an essential role due to the outbreak. IT did not seem to be immune to the changes as personnel transferred to WFH. Some IT experts lost touch with their systems.

Furthermore, many IT professionals realized they are also responsible for several more hardware equipment than before. In addition, additional automation is being used to compensate for the shifting job profile. Automation will proceed to increase as we approach 2022, having proven its worth during these challenging times.”

Conclusion

“IT inventiveness will proceed to be tested as we approach 2022. Plenty of the once-temporary alterations are already becoming the new normal. Today’s adjustments are likely to impact networking long-term,” concludes Priority Networks Inc.

Massimo DeRocchis

July 15, 2022

July 10, 2022

Choosing a VoIP system

VoIP providers started replacing traditional switchboards and are becoming more popular with start-up companies and small business owners. VoIP technology and related services have become more critical as many companies are now choosing a hybrid work mode. IP phones are taking over because it costs a lot less than PBX systems and can be used by anyone with a laptop. Another advantage is the ability to pay based on usage. Best of all, employees working from home have the same access to communication with customers and colleagues.

What to look at when switching over to VoIP systems

Since VoIP phones work on the Internet, companies with a good data plan can customize a VoIP system to their needs. That said, what would you need for your company? This will depend on the industry sector you are in. While cost should be a consideration, picking the features you need for your business is essential.

Dialing options: VoIP systems offer many ways to call. The essential function is to work as a regular switchboard. With some systems, you can connect with your phones or use headsets with a laptop. This is also called a softphone and works off software. Your IT service provider can configure it to meet your specific needs.
Collaborative Features: Full feature VoIP phone services companies offer tools like texting, online meetings, and video conferencing. Since VoIP works based on software, service providers offer features like integrating calendars and the ability to share files or create call logs. If you want, you could also choose call transcription.
Call Management: Many providers offer industry-specific services. This makes it easier for companies to choose the right one for their needs. The IT service provider doesn’t have to work on configuring every aspect and can focus on maintaining a stable and trouble-free network. This is especially essential for workplaces that have a service or help desk.
Third-Party Services: The current crop of VoIP providers has started including extensions to include Dropbox and Google Drive features. This makes it easy for employees to create tickets that are stored at a central location. If your team requires this, then look for vendors offering these features.

Essential components of a VoIP plan

Support services: Look at the ratings of the service provider, especially with support. You should be able to reach the vendor’s helpdesk 24/7 via calls and chat. This is critical for companies with a global presence.
Security: This is a crucial component to consider since many companies choose to store information in the cloud. Make sure that you know what they offer and include what you need in the contract. You should ensure that the IT services you get in this area include end-to-end encryption. If your new VoIP phone system comes with multiple authentication features, so much the better. Of late, many hackers are focusing their attention on VoIP phone services.

Features to consider incorporating.

As discussed, VoIP providers offer specialized services and are usually a one-stop-shop for many companies. You should look at what you need – automated menus, call forwarding facilities, call analytics, and voicemail to text. Including call monitoring and call recording can help companies figure out how to improve performance. You could also choose cloud PBX if you have employees in multiple locations across the globe.

It is entirely up to a business or company to choose which features they want. Having a VoIP system set up is easy, and your team can immediately implement its benefits. Contact Priority Networks Inc today for more information on VoIP phone systems.

Massimo DeRocchis

July 10, 2022

July 3, 2022

4 components of SEO every business should focus on

SEO may be difficult and, in many situations, overly tricky. How many ranking variables do you use to provide great organic search results? The answer to this question, and many more, may be found by doing a quick search for “SEO ranking criteria.” There is an abundance of data available. Hundreds of variables are likely to interact to decide ultimate placement; much of what is proposed is based on conjecture. And, of course, not all rating elements apply to every website.

It’s easy to get trapped in an algorithmic maze. Due to the volume of information on SEO optimization, you may waste a lot of time on the research hamster wheel. This article will simplify things by laying out the four primary aspects where you should concentrate your SEO optimization efforts.

Focus on analytics and reports

Web analytics is essential for growing your website since it provides visitor data that allows you to see their interaction with your site. To extract website data, you can utilize a variety of advanced online analytics. Google Analytics is the most commonly used by SEO professionals.

Google Analytics gives you the data you require to create your business’s marketing plan. It helps by revealing facts you likely didn’t know regarding your site’s users.

You want to know your visitors’ behavior to reach higher outcomes whether you operate an e-commerce website or an instructive website.

Focus on target audience and industry

Any good SEO optimization plan should be built around your primary industry and its target audience.

The target audience is those who are more prone to show interest in your goods or service and might view your promotional activities. Your target audience may be niche or broad, based on what you offer.

Depending on your marketing efforts, it’s possible that a quarter of the people who see your advertisement might engage in your product. However, understanding your target demographic behavior and interests will allow you to focus on catering to their needs. This knowledge will help you gain quality users and inevitably convert them into paying customers or clients.

Focus on mobile SEO

Mobile transactions account for nearly 40% of all transactions. Mobile search engine optimization (SEO) is essential if you wish mobile users to interact with your site and create loyal clients. The method of optimizing your site for mobile search results and keeping mobile prospects on your webpage is known as mobile SEO.

Often businesses underestimate the value of having a mobile-friendly website, yet not having one harms your SEO as well as how your audience perceives your company. You must modify your website to be mobile-friendly if you wish to avoid negative mobile experiences.

Focus on-site audits

Getting an SEO audit is analogous to getting an oil change for your car. Regular oil checks are one of the more effective strategies to prolong the life of your vehicle. To improve Search Engine exposure, accessibility, and conversion and to ensure the long-term effectiveness of your website’s performance, an SEO audit should be done periodically.

Search engine optimization (SEO) does not have to be complicated. These are the four significant aspects of SEO services to consider. Optimizing your website may be done in a planned, logical manner. Contact Priority Networks Inc today to find out more about our SEO services.

Massimo DeRocchis

July 3, 2022

Top reasons you should optimize your content regularly

June 29, 2022

What is content optimization?

Content / SEO optimization is the process of making content on your website more effective at achieving its goals. These goals can include increasing traffic, improving conversion rates for sales leads, or raising the amount of time that visitors spend on your site.

Regular content optimization has the following benefits:

Help you attract more traffic from organic search queries.
Improve your website conversion rates and help you meet your business objectives.
Boost engagement rates by making your content more compelling, informative, and helpful to readers

How to optimize your content regularly

Follow the information below to make sure your content is optimized:

Make sure your website loads fast. This will help keep people on your site longer. Also, search engines prefer faster sites over slower ones.
Optimize your images. You can make them smaller and compress them so they don’t take too long to load.
Use keywords in your URLs, titles, and meta descriptions (the description that shows up on search engines). This will help get more clicks from people who are looking for what you’re offering.
Write an engaging introduction with a clear call-to-action (CTA). This will help keep visitors on your site longer and encourage them to click through to other pages on your site or contact you about their needs.

As you can see, content optimization has far-reaching benefits that can truly make a website shine. If SEO optimization is appealing to you, reach out to us today! At Priority Networks Inc, we are excited to assist you with this process.

Massimo DeRocchis

June 29, 2022

June 22, 2022

Top 7 ways to keep your business running smoothly

Business owners face quite a bit of interruption and downtime due to poorly installed data cables and insufficient networking systems. How do you overcome those issues? Effective IT services and support solutions are the keys to keeping your business running smoothly. The following seven strategies will help you run your business successfully.

1. Data Cabling

The smooth operation of your business depends on reliable data network cabling. You can send and receive data within the organization and around the world without any difficulty. Proper IT applications, software, and equipment ensure a high level of security for your essential business data. Hacking risks are reduced when your network has been secured with effective data cabling. Authorized users will never face any issue in accessing data. You are assured of stable and high-speed data transmission.

2. Cable Management

All systems of your IT infrastructure connect with each other primarily through data cables. Effective cable management is necessary to ensure all those devices keep working. Proper management of cables provides uninterrupted data transmission but also hides unsightly wires. There will be no tangled wires strewn across the office floors. If some data transmission problem arises, it can be rectified immediately because all cables are marked. Their origin and endpoint can be traced quickly.

3. Productivity Tools

Businesses nowadays have to use different types of productivity tools to manage and run their business. The use of the right tools gives you an advantage over your competitors. You can handle a lot more tasks more efficiently and quickly. Reduce human errors in your work. Automation leads to higher productivity and reduces the demand for human resources. Repetitive and complex tasks can be automated. You will be using fewer papers and printing supplies. This, in turn, means less demand for physical storage. Improve the productivity of your employees by using the productivity tools appropriate for your type of business and activities.

4. Security

Your data remains vulnerable to different types of security threats. Secure your data with the help of security patches, antivirus programs, firewalls, and other IT solutions. Use tools that detect intrusion and take the set actions immediately. It prevents further damage. Even if someone is able to stop your access to the data, you will be able to recover the lost or corrupted data successfully with the help of a backup.

5. Upgrade Your Communication Systems

Always use the latest communication systems like VoIP phones that reduce communication costs. You can tackle much more with less communication infrastructure. Upgrade your communication setup and incorporate the latest devices to maintain the high quality of voice and video calls. You also need high-speed Internet to ensure reliable and high-quality data transmission.

6. SEO Optimization

Search engine optimization remains a prominent online marketing option. Optimize your website and its contents to come on top of the search results in search engines. Request the assistance of an SEO professional to develop the best SEO content strategy.

7. Stay Organized

Do you always face difficulty in finding documents and data in your office? Do you see your organization working in a chaotic way? It shows your organization is not organized. Use productivity tools to organize your tasks, data, and documents.

IT support from a professional IT network company will help keep your business running smoothly. At Priority Networks Inc, our IT experts will implement the best IT practices and solutions best suited for your business. Contact us today!

Massimo DeRocchis

June 22, 2022

June 15, 2022

How to spot counterfeit data cables

It isn’t uncommon for customers to buy cheaper data cables to save money. Unfortunately, these cheap Ethernet cables, which are most often counterfeit cables and non-compliant, pose a variety of risks and issues.

Counterfeit Cables 101

Being sufficiently aware of counterfeit cables will help you make a well-informed choice of genuine and suitable products.

What is a Counterfeit Cable?

Cables that are sold for a low cost by a data cabling manufacturer producing low-quality goods while using a reputable brand’s name are identified as counterfeit. These cables are falsely labeled as compliant with safety standards and high performance.

There could be fake labels of compliance to industry standards with certifications, including UL listed or ETL marks. These deceptively claim the cable’s properties to be verified and reviewed by a third-party testing laboratory.

Why Are There Counterfeit Cables on the Market?

The evident reason is “to save money.” Low-cost, fake manufacturers save thousands of dollars by using well-known network cabling brand names but substandard materials for manufacturing. On the other hand, customers save money since these products are marked at considerably lower prices.

The Dangers

Often overlooked while purchasing counterfeit cables, here are the dangers these products pose:

They don’t meet the fire safety standards and, if installed, could worsen a fire, should there be one at the premises. This will lead to heavy damage to property.
Additionally, using cables that are not compliant with safety standards leads to building code violations. This could result in legal consequences or a costly cable replacement.
Counterfeit cables don’t comply with industry standards, leading to performance issues such as a poor network. This may require you to contact IT support to sort out these problems.
An invalid warranty could potentially damage active equipment because of substandard plugs.

How to Spot a Counterfeit Data Cable

Here are a few noteworthy points that will help you quickly spot a counterfeit data cable:

When the data cable packaging has poor print, typographical errors, significantly visible printing errors, or hard-to-read labels, these are the first signs of counterfeited cables.
When the price seems extremely low in comparison to the market norms, it’s most likely counterfeit.
Legitimate cables have ETL marks along with a control number of the manufacturer. Also, UL-certified products will include the UL holographic mark. If these aren’t visible, you can assume it’s a counterfeit cable.
Genuine data cables are heavier since they use copper. A box or reel of cable that feels lightweight could be because the manufacturer has used Copper Clad Aluminum (CCA). This isn’t permitted for use in data cables. Copper Clad Steel Cables are cheaper; counterfeit cables give poor signals with high attenuation.
The CMP and CMR flammability rating is critical for data cables. When a substandard quality jacket material replaces this, it’s not fireproof.
If the cable’s connectors are foggy yellow-colored plastic, it’s typically due to the use of low-quality plastic used to modify the rejected RJ 45 connectors.
Familiar, reputed brands will have the manufacturer’s logo and country of origin. Most unknown brands comprise counterfeiting.

Don’t forget to ramp up your attention to detail if you’re purchasing data cables. It would be best to go for dependable, long-term reliable brands in terms of network performance. Contacting a cabling service for installing and maintaining your network communication systems will ensure you get genuine network cabling installed at your premises. Extremely low prices and unfamiliar brands are the common indications of counterfeit cables and connectivity. Be sure to contact Priority Networks Inc today for more information!

Massimo DeRocchis

June 15, 2022

June 8, 2022

How to create an SEO content plan and strategy

Content is a critical component that can help your website rank higher in search engines. However, creating a great piece of content doesn’t happen overnight, nor can you expect it to be up to par with expert standards. You need to follow a particular process to create an SEO-friendly content strategy that can rank you higher and convert more users into paying customers.

Content plan vs. content strategy

Difference between content plan and content strategy

Content strategy and content plan are often used interchangeably, but there are significant differences. Content plans are created with the end goal in mind, while content strategies focus on how to achieve the goals. It’s not to say that a content plan can’t be a strategy, but they are not the same thing. A content plan is more like a blueprint, while a strategy is more like an execution plan.

Importance of having a well-defined content plan and content strategy

Creating a content plan is an effective way to develop and maintain an SEO strategy. The main point of your content strategy (aside from getting organic traffic to your site) is to build an engaged following for your brand or business. This involves providing a clear call-to-action at the end of each piece of original content on your site so people know what to do next.

How to create a content plan and content strategy

When creating an SEO content strategy, it’s essential to look at the structure of the page in addition to the page’s content. This strategy is vital for creating compelling content and can be easily adapted to fit your brand’s needs. To get started, follow these steps:

Step 1: Determine the purpose of each page on your website by reviewing web analytics to see which pages are the most popular.

Step 2: Review the top 10 ranked pages for each of your keywords. Now determine if there’s an opportunity to create more comprehensive content than what already exists.

Step 3: Look at the search volume for each keyword and determine whether it makes sense to create content for that keyword.

Step 4: Develop an editorial calendar, also known as a content plan, by breaking it down each month into five categories: topic, keywords, title tag, meta description, and page copy.

Step 5: Once you have your editorial calendar in place, have an SEO content writer on your team will create at least one blog post per week (with a focus on SEO).

The importance of hiring an SEO company

If you are not sure where or even how to start with your SEO content marketing strategy, hiring professional SEO services is a smart choice. Content marketing is vital for the success and growth of any business, and an SEO company can help your company develop and execute a content plan that works for you.

The SEO company will take care of:

Keyword research
Content creation
SEO optimization
Content promotion

Having an expert team working for you means you can focus on other essential aspects of your business while leaving the nitty-gritty work up to them.

Contact Priority Networks Inc today for more information on SEO optimization!

Massimo DeRocchis

June 8, 2022

Your search for: "" revealed the following:

Your search for: "" revealed the following:

Posted by Massimo DeRocchis

Common SEO Mistakes to Avoid

Mistake 1- Inadequate content and not enough content

Mistake 2- Improper use of keywords

Mistake 3- Dismissing EAT principals

Mistake 4- Dismissing information pages

Mistake 5- Site speed and error pages

Mistake 6- Not keeping up with Google’s frequent algorithm changes

Mistake 7- Buying backlinks instead of building backlinks

Mistake 8- Not considering the five stages of a consumer’s buying cycle

Mistake 9- No consistency: Making SEO a once-in-a-while practice

Mistake 10- Ignoring tracking tools such as Google Analytics

In Conclusion

Impacted telecommunication trends

Powerful Cable Access and Edge Computing

Cloud Networking

5G And Wi-Fi

Network Security

Conclusion

Common Network Security Threats

Adware and Spyware

Computer Viruses

Malware and Ransomware

Phishing

5 Networking Tech Trends for 2022

John Fruehe lists SD-WAN as the first tech trend for 2022.

John Fruehe lists 5G cellular as the second tech trend for 2022.

John Fruehe lists Wi-Fi 6 as the third tech trend for 2022.

John Fruehe lists AI enablement as the fourth tech trend for 2022.

John Fruehe lists Network automation as the fifth tech trend for 2022.

Conclusion

Choosing a VoIP system

What to look at when switching over to VoIP systems

Essential components of a VoIP plan

Features to consider incorporating.

4 components of SEO every business should focus on

Focus on analytics and reports

Focus on target audience and industry

Focus on mobile SEO

Focus on-site audits

Top reasons you should optimize your content regularly

What is content optimization?

Top reasons you should optimize your content regularly

How to optimize your content regularly

Top 7 ways to keep your business running smoothly

1. Data Cabling

2. Cable Management

3. Productivity Tools

4. Security

5. Upgrade Your Communication Systems

6. SEO Optimization

7. Stay Organized

How to spot counterfeit data cables

Counterfeit Cables 101

What is a Counterfeit Cable?

Why Are There Counterfeit Cables on the Market?

The Dangers

How to Spot a Counterfeit Data Cable

How to create an SEO content plan and strategy

Content plan vs. content strategy

How to create a content plan and content strategy

The importance of hiring an SEO company

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